Filter By:

  • Show More Brands
  • Show Fewer Brands
  • Show More Sizes
  • Show Fewer Sizes

Fishing Lures

Berkley Gulp!® Grub
$7.69
Ideal on jigs or as a trailer. Favorite for all SW species when targeting big fish. Proven tail action design swims under all conditions.
Berkley Gulp!®
$7.09
Replicates the trout-attracting features of small worms and other forage. Lively action provides a lifelike presentation. 2 1/2"
Berkley Gulp!®
$7.69
Rig as is or like a live crab. Made of biodegradable, natural ingredients. Looks, feels & smells like live peeler crab.
Berkley Gulp!® Minnow
$7.09
The next generation in soft baits. Biodegradeable. Made of natural ingredients. 400x's more scent dispersion, expands the strike zone allowing you to catch more fish.
Berkley Gulp!® Sandworm
$7.69
Looks and feels like natural cut sandworms. Rig and fish like live bait - longer lasting and durable. Disperses natural scent that attracts fish.
Berkley Gulp!® Ghost Shrimp
$7.69
Lifelike detail imitates natural prey. Assorted colors to match a variety of fishing conditions. More durability than live bait.3"
Tady Tady Lures
$9.95
TADY jigs have been around longer than most fish and have proven themselves to be effective on white seabass, yellowtail, dorado, wahoo, tuna, lingcod and rockfish. Hook, Line & Sinker is proud to be a Tady dealer. EFFECTIVE TECHNIQUES: White seabass, rockfish, lingcod: Drop your Tady jig to the rocks below and lift it up 1 to 2 feet. Jig it up and down twice, lower the rod tip and wait 3 seconds, jig it again twice and repeat the process until you get bit! Yellowtail: Drop your Tady jig to the bottom and crank it up at wharp speed. Drop and down and repeat. This is called the "Yo-yo technique". Dorado and wahoo: Cast and retrieve in the top 50 feet of the water column. Tuna: Drop back your Tady jig on the slide, after a trolling hookup .
Capt. David Bacon Lingslayer
$20.95 - $25.95
LINGSLAYER was developed by Capt. David Bacon aboard his charter boat, WaveWalker. Pacific Coast Sportfishing Magazine ranked it as the #1 lingcod lure. Custom twin tails of various colors add magic. EFFECTIVE TECHNIQUES: Drop the Lingslayer to the rocks below and lift it up 1 to 2 feet. Jig it up and down twice, lower the rod tip and wait 3 seconds, jig it again twice and repeat the process until a raging "lingasaur" tries to yank you right off the boat!
Tady Tady Lures
$9.30 - $11.95
TADY jigs have been around longer than most fish and have proven themselves to be effective on white seabass, yellowtail, dorado, wahoo, tuna, lingcod and rockfish. Hook, Line & Sinker is proud to be a Tady dealer. EFFECTIVE TECHNIQUES: White seabass, rockfish, lingcod: Drop your Tady jig to the rocks below and lift it up 1 to 2 feet. Jig it up and down twice, lower the rod tip and wait 3 seconds, jig it again twice and repeat the process until you get bit! Yellowtail: Drop your Tady jig to the bottom and crank it up at wharp speed. Drop and down and repeat. This is called the "Yo-yo technique". Dorado and wahoo: Cast and retrieve in the top 50 feet of the water column. Tuna: Drop back your Tady jig on the slide, after a trolling hookup .
Tady Tady lures
$11.75 - $16.50
TADY jigs have been around longer than most fish and have proven themselves to be effective on white seabass, yellowtail, dorado, wahoo, tuna, lingcod and rockfish. Hook, Line & Sinker is proud to be a Tady dealer. EFFECTIVE TECHNIQUES: White seabass, rockfish, lingcod: Drop your Tady jig to the rocks below and lift it up 1 to 2 feet. Jig it up and down twice, lower the rod tip and wait 3 seconds, jig it again twice and repeat the process until you get bit! Yellowtail: Drop your Tady jig to the bottom and crank it up at wharp speed. Drop and down and repeat. This is called the "Yo-yo technique". Dorado and wahoo: Cast and retrieve in the top 50 feet of the water column. Tuna: Drop back your Tady jig on the slide, after a trolling hookup .
Tady Tady Lures
$9.30 - $12.50
TADY jigs have been around longer than most fish and have proven themselves to be effective on white seabass, yellowtail, dorado, wahoo, tuna, lingcod and rockfish. Hook, Line & Sinker is proud to be a Tady dealer. EFFECTIVE TECHNIQUES: White seabass, rockfish, lingcod: Drop your Tady jig to the rocks below and lift it up 1 to 2 feet. Jig it up and down twice, lower the rod tip and wait 3 seconds, jig it again twice and repeat the process until you get bit! Yellowtail: Drop your Tady jig to the bottom and crank it up at wharp speed. Drop and down and repeat. This is called the "Yo-yo technique". Dorado and wahoo: Cast and retrieve in the top 50 feet of the water column. Tuna: Drop back your Tady jig on the slide, after a trolling hookup .
Tady Tady Lures
$11.50 - $12.50
TADY jigs have been around longer than most fish and have proven themselves to be effective on white seabass, yellowtail, dorado, wahoo, tuna, lingcod and rockfish. Hook, Line & Sinker is proud to be a Tady dealer. EFFECTIVE TECHNIQUES: White seabass, rockfish, lingcod: Drop your Tady jig to the rocks below and lift it up 1 to 2 feet. Jig it up and down twice, lower the rod tip and wait 3 seconds, jig it again twice and repeat the process until you get bit! Yellowtail: Drop your Tady jig to the bottom and crank it up at wharp speed. Drop and down and repeat. This is called the "Yo-yo technique". Dorado and wahoo: Cast and retrieve in the top 50 feet of the water column. Tuna: Drop back your Tady jig on the slide, after a trolling hookup .
Tady Tady Lures
$9.75 - $11.50
TADY jigs have been around longer than most fish and have proven themselves to be effective on white seabass, yellowtail, dorado, wahoo, tuna, lingcod and rockfish. Hook, Line & Sinker is proud to be a Tady dealer. EFFECTIVE TECHNIQUES: White seabass, rockfish, lingcod: Drop your Tady jig to the rocks below and lift it up 1 to 2 feet. Jig it up and down twice, lower the rod tip and wait 3 seconds, jig it again twice and repeat the process until you get bit! Yellowtail: Drop your Tady jig to the bottom and crank it up at wharp speed. Drop and down and repeat. This is called the "Yo-yo technique". Dorado and wahoo: Cast and retrieve in the top 50 feet of the water column. Tuna: Drop back your Tady jig on the slide, after a trolling hookup .
Tady Tady Lures
$13.50
TADY jigs have been around longer than most fish and have proven themselves to be effective on white seabass, yellowtail, dorado, wahoo, tuna, lingcod and rockfish. Hook, Line & Sinker is proud to be a Tady dealer. EFFECTIVE TECHNIQUES: White seabass, rockfish, lingcod: Drop your Tady jig to the rocks below and lift it up 1 to 2 feet. Jig it up and down twice, lower the rod tip and wait 3 seconds, jig it again twice and repeat the process until you get bit! Yellowtail: Drop your Tady jig to the bottom and crank it up at wharp speed. Drop and down and repeat. This is called the "Yo-yo technique". Dorado and wahoo: Cast and retrieve in the top 50 feet of the water column. Tuna: Drop back your Tady jig on the slide, after a trolling hookup .
Tady Tady Lures
$14.00
TADY jigs have been around longer than most fish and have proven themselves to be effective on white seabass, yellowtail, dorado, wahoo, tuna, lingcod and rockfish. Hook, Line & Sinker is proud to be a Tady dealer. EFFECTIVE TECHNIQUES: White seabass, rockfish, lingcod: Drop your Tady jig to the rocks below and lift it up 1 to 2 feet. Jig it up and down twice, lower the rod tip and wait 3 seconds, jig it again twice and repeat the process until you get bit! Yellowtail: Drop your Tady jig to the bottom and crank it up at wharp speed. Drop and down and repeat. This is called the "Yo-yo technique". Dorado and wahoo: Cast and retrieve in the top 50 feet of the water column. Tuna: Drop back your Tady jig on the slide, after a trolling hookup .
Tady Tady Lures
$9.50 - $12.50
TADY jigs have been around longer than most fish and have proven themselves to be effective on white seabass, yellowtail, dorado, wahoo, tuna, lingcod and rockfish. Hook, Line & Sinker is proud to be a Tady dealer. EFFECTIVE TECHNIQUES: White seabass, rockfish, lingcod: Drop your Tady jig to the rocks below and lift it up 1 to 2 feet. Jig it up and down twice, lower the rod tip and wait 3 seconds, jig it again twice and repeat the process until you get bit! Yellowtail: Drop your Tady jig to the bottom and crank it up at wharp speed. Drop and down and repeat. This is called the "Yo-yo technique". Dorado and wahoo: Cast and retrieve in the top 50 feet of the water column. Tuna: Drop back your Tady jig on the slide, after a trolling hookup .
Salas Lures Salas Jig
$14.50
Salas jigs are old known favorites for coastal, island and long-range fisherfolk. The range of models allows finding just the right jig for deepwater jigging when after lingcod or Pacific halibut, for gently jigging for white seabass, as surface iron for barracuda, bonito, dorado and bass, yo-yo’ing for yellowtail and dropping back for tuna. Hook, Line & Sinker is proud to be a Salas Lures dealer. EFFECTIVE TECHNIQUES: White seabass, rockfish, lingcod: Drop your Salas jig to the rocks below and lift it up 1 to 2 feet. Jig it up and down twice, lower the rod tip and wait 3 seconds, jig it again twice and repeat the process until you get bit! For Pacific Halibut, add a rockfish carcass, drop it down deep to the bottom and jig it up and down. Yellowtail: Drop your Salas jig to the bottom and crank it up at wharp speed. Drop and down and repeat. This is called the "Yo-yo technique". Dorado and wahoo: Cast and retrieve in the top 50 feet of the water column. Tuna: Drop back your Salas jig on the slide, after a trolling hookup .
Salas Lures Salas Jig
$14.50
Salas jigs are old known favorites for coastal, island and long-range fisherfolk. The range of models allows finding just the right jig for deepwater jigging when after lingcod or Pacific halibut, for gently jigging for white seabass, as surface iron for barracuda, bonito, dorado and bass, yo-yo’ing for yellowtail and dropping back for tuna. Hook, Line & Sinker is proud to be a Salas Lures dealer. EFFECTIVE TECHNIQUES: White seabass, rockfish, lingcod: Drop your Salas jig to the rocks below and lift it up 1 to 2 feet. Jig it up and down twice, lower the rod tip and wait 3 seconds, jig it again twice and repeat the process until you get bit! For Pacific Halibut, add a rockfish carcass, drop it down deep to the bottom and jig it up and down. Yellowtail: Drop your Salas jig to the bottom and crank it up at wharp speed. Drop and down and repeat. This is called the "Yo-yo technique". Dorado and wahoo: Cast and retrieve in the top 50 feet of the water column. Tuna: Drop back your Salas jig on the slide, after a trolling hookup .
Salas Lures Salas Jig
$13.50
Salas jigs are old known favorites for coastal, island and long-range fisherfolk. The range of models allows finding just the right jig for deepwater jigging when after lingcod or Pacific halibut, for gently jigging for white seabass, as surface iron for barracuda, bonito, dorado and bass, yo-yo’ing for yellowtail and dropping back for tuna. Hook, Line & Sinker is proud to be a Salas Lures dealer. EFFECTIVE TECHNIQUES: White seabass, rockfish, lingcod: Drop your Salas jig to the rocks below and lift it up 1 to 2 feet. Jig it up and down twice, lower the rod tip and wait 3 seconds, jig it again twice and repeat the process until you get bit! For Pacific Halibut, add a rockfish carcass, drop it down deep to the bottom and jig it up and down. Yellowtail: Drop your Salas jig to the bottom and crank it up at wharp speed. Drop and down and repeat. This is called the "Yo-yo technique". Dorado and wahoo: Cast and retrieve in the top 50 feet of the water column. Tuna: Drop back your Salas jig on the slide, after a trolling hookup .
Salas Lures Salas Jig
$12.50
The PL68 is Capt. David Bacon's favorite jig for white seabass! Salas jigs are old known favorites for coastal, island and long-range fisherfolk. The range of models allows finding just the right jig for deepwater jigging when after lingcod or Pacific halibut, for gently jigging for white seabass, as surface iron for barracuda, bonito, dorado and bass, yo-yo’ing for yellowtail and dropping back for tuna. Hook, Line & Sinker is proud to be a Salas Lures dealer. EFFECTIVE TECHNIQUES: White seabass, rockfish, lingcod: Drop your Salas jig to the rocks below and lift it up 1 to 2 feet. Jig it up and down twice, lower the rod tip and wait 3 seconds, jig it again twice and repeat the process until you get bit! For Pacific Halibut, add a rockfish carcass, drop it down deep to the bottom and jig it up and down. Yellowtail: Drop your Salas jig to the bottom and crank it up at wharp speed. Drop and down and repeat. This is called the "Yo-yo technique". Dorado and wahoo: Cast and retrieve in the top 50 feet of the water column. Tuna: Drop back your Salas jig on the slide, after a trolling hookup .
Salas Lures Salas Jig
$10.50 - $11.50
Salas jigs are old known favorites for coastal, island and long-range fisherfolk. The range of models allows finding just the right jig for deepwater jigging when after lingcod or Pacific halibut, for gently jigging for white seabass, as surface iron for barracuda, bonito, dorado and bass, yo-yo’ing for yellowtail and dropping back for tuna. Hook, Line & Sinker is proud to be a Salas Lures dealer. EFFECTIVE TECHNIQUES: White seabass, rockfish, lingcod: Drop your Salas jig to the rocks below and lift it up 1 to 2 feet. Jig it up and down twice, lower the rod tip and wait 3 seconds, jig it again twice and repeat the process until you get bit! For Pacific Halibut, add a rockfish carcass, drop it down deep to the bottom and jig it up and down. Yellowtail: Drop your Salas jig to the bottom and crank it up at wharp speed. Drop and down and repeat. This is called the "Yo-yo technique". Dorado and wahoo: Cast and retrieve in the top 50 feet of the water column. Tuna: Drop back your Salas jig on the slide, after a trolling hookup .
Salas Lures Salas Jig
$9.95 - $10.25
Salas jigs are old known favorites for coastal, island and long-range fisherfolk. The range of models allows finding just the right jig for deepwater jigging when after lingcod or Pacific halibut, for gently jigging for white seabass, as surface iron for barracuda, bonito, dorado and bass, yo-yo’ing for yellowtail and dropping back for tuna. Hook, Line & Sinker is proud to be a Salas Lures dealer. EFFECTIVE TECHNIQUES: White seabass, rockfish, lingcod: Drop your Salas jig to the rocks below and lift it up 1 to 2 feet. Jig it up and down twice, lower the rod tip and wait 3 seconds, jig it again twice and repeat the process until you get bit! For Pacific Halibut, add a rockfish carcass, drop it down deep to the bottom and jig it up and down. Yellowtail: Drop your Salas jig to the bottom and crank it up at wharp speed. Drop and down and repeat. This is called the "Yo-yo technique". Dorado and wahoo: Cast and retrieve in the top 50 feet of the water column. Tuna: Drop back your Salas jig on the slide, after a trolling hookup .
Salas Lures Salas Jig
$10.50 - $11.50
Salas jigs are old known favorites for coastal, island and long-range fisherfolk. The range of models allows finding just the right jig for deepwater jigging when after lingcod or Pacific halibut, for gently jigging for white seabass, as surface iron for barracuda, bonito, dorado and bass, yo-yo’ing for yellowtail and dropping back for tuna. Hook, Line & Sinker is proud to be a Salas Lures dealer. EFFECTIVE TECHNIQUES: White seabass, rockfish, lingcod: Drop your Salas jig to the rocks below and lift it up 1 to 2 feet. Jig it up and down twice, lower the rod tip and wait 3 seconds, jig it again twice and repeat the process until you get bit! For Pacific Halibut, add a rockfish carcass, drop it down deep to the bottom and jig it up and down. Yellowtail: Drop your Salas jig to the bottom and crank it up at wharp speed. Drop and down and repeat. This is called the "Yo-yo technique". Dorado and wahoo: Cast and retrieve in the top 50 feet of the water column. Tuna: Drop back your Salas jig on the slide, after a trolling hookup .
Salas Lures Salas Jig
$9.95 - $10.25
Salas jigs are old known favorites for coastal, island and long-range fisherfolk. The range of models allows finding just the right jig for deepwater jigging when after lingcod or Pacific halibut, for gently jigging for white seabass, as surface iron for barracuda, bonito, dorado and bass, yo-yo’ing for yellowtail and dropping back for tuna. Hook, Line & Sinker is proud to be a Salas Lures dealer. EFFECTIVE TECHNIQUES: White seabass, rockfish, lingcod: Drop your Salas jig to the rocks below and lift it up 1 to 2 feet. Jig it up and down twice, lower the rod tip and wait 3 seconds, jig it again twice and repeat the process until you get bit! For Pacific Halibut, add a rockfish carcass, drop it down deep to the bottom and jig it up and down. Yellowtail: Drop your Salas jig to the bottom and crank it up at wharp speed. Drop and down and repeat. This is called the "Yo-yo technique". Dorado and wahoo: Cast and retrieve in the top 50 feet of the water column. Tuna: Drop back your Salas jig on the slide, after a trolling hookup .
Salas Lures Salas Jig
Salas jigs are old known favorites for coastal, island and long-range fisherfolk. The range of models allows finding just the right jig for deepwater jigging when after lingcod or Pacific halibut, for gently jigging for white seabass, as surface iron for barracuda, bonito, dorado and bass, yo-yo’ing for yellowtail and dropping back for tuna. Hook, Line & Sinker is proud to be a Salas Lures dealer. EFFECTIVE TECHNIQUES: White seabass, rockfish, lingcod: Drop your Salas jig to the rocks below and lift it up 1 to 2 feet. Jig it up and down twice, lower the rod tip and wait 3 seconds, jig it again twice and repeat the process until you get bit! For Pacific Halibut, add a rockfish carcass, drop it down deep to the bottom and jig it up and down. Yellowtail: Drop your Salas jig to the bottom and crank it up at wharp speed. Drop and down and repeat. This is called the "Yo-yo technique". Dorado and wahoo: Cast and retrieve in the top 50 feet of the water column. Tuna: Drop back your Salas jig on the slide, after a trolling hookup .
Kustom Kraft Triangular leadheads
$5.50 - $11.50
Triangular leadheads from 2 oz to 12 oz, available in red, white and glow.
Kustom Kraft Swimbaits - large
$6.00 - $7.00
Full body swimbaits by Kustom Kraft are big, full-bodied and bold. Perfectly matched to heavy triangular leadheads (recommend 6oz to 12oz) also from Kustom Kraft.
Kustom Kraft Sanddab with critter leadhead
$17.95 - $21.95
Sanddabs with critter leadheads are the most dazzling and natural weighed plastic sanddab a fish has ever seen. The painted leadhead looks just like the head of a sanddab and the body matches perfectly. With two sizes to use, work shallow water or deeper water up to 200 feet deep, by making a natural-looking presentation of a favored forage fish.
Kustom Kraft Sanddabs
$1.50 - $19.99
Sanddabs are a food chain favorite and are regularly eaten by lingcod, halibut, white seabass and rockfish. Kustom Kraft plastic sanddabs are superb imitations of the real things and available in an assortment of colors.
Big Hammer Swimbait
$0.65
Big Hammer swimbaits are the top producer across the country, whether in fresh water or salt. Ranging in size from 3-inch to 9-inch, they match perfectly with "Hammer Heads" tri-leadheads.
Page 1 of 3 Next page